Author Archive

Carol Coughlin

Carol Coughlin founded BottomLine Growth Strategies, Inc., in 2006 as a way for small and medium-sized businesses to access the same high-level financial and operational expertise that gives large companies a distinct advantage. Using her own extensive corporate experience and willingness to sit in the hot seat as a catalyst, Carol helps BottomLine Growth clients climb to the summit of their success.

Going for Financial Growth? Be Financially Strategic

Written by Carol Coughlin

Financial Growth

Generally, American companies – and Americans themselves – are nuts about financial growth. In fact, our entire financial system is set up to measure growth specifically – to the exclusion of virtually all other measurements. We like financial growth, too. But it has to be profitable growth. Sadly, growth and profitability are not always roommates. Especially, if good […]

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Can Strategic Advantage Help You Bank on Your Business Bank?

Written by Carol Coughlin

Strategic advantage

Strategic Advantage and Growth-focused businesses need smart, reliable, outside partners at virtually every phase in the business life cycle. However, there’s one partner many business owners don’t put much consideration into selecting at all: their bank. While it’s somewhat understandable why convenience, for instance, would trump making a more conscious and strategic choice, choosing your […]

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Budget and Forget It?

Written by Carol Coughlin

There are plenty of articles and resources on budgeting and overall planning available to business owners. The problem is that too much of the old “tried and true” advice puts the emphasis on annual planning. Why is this a problem?

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